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Navigating the relationship between artists and publicists

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Tom Dickins

It can difficult for many artists to promote themselves or talk about their creative work as a product. To offer insight, independent performer and publicist Tom Dickins grapples with the question, 'Should I hire a publicist?'

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About the author

Tom Dickins is an award-winning singer-songwriter and performer. By day he works as a publicist dedicated to helping artists find their audience as the Publicity and Media Manager at The Butterfly Club, a small independent theatre in the Melbourne CBD.